Visualizing Social Media Part 2

I had such a good time with the visualization of what we all do, what we evangelize, what we learn and what we share on a day to day basis that it seemed like a good idea to show you a few more graphical representations of the space:

Here is Deborah Schultz’s version of the social media ecosytem

Then there is Fred Cavazza’s Social Media Landscape


Next is Deirdre Breakenridge I know its tough to see, but it was a huge file.

Or perhaps you can relate to this?

Although, I always like David Armano’s visuals.


Which ones make sense to you? What should be obvious is the interconnectivity of every diagram up there, with the exception of the web 2.0 diagram of all the social media apps currently out there. Where do you fit in? Where do you see yourself in any of these? Are you a watcher? A participator? Do you contribute?

7 Social Media Visual Representations

I’m a visual person, so I want you to be too. With that being said, I think it’s interesting to look at the many different types of graphical examples of the social media space. The first graphic I want you to see comes from Lorna Li’s post on 6 Steps for Creating a Social Media Marketing Roadmap & Plan It’s interesting to note that her bubbles do not connect. They merely float around each other. Does that work for you?

The next is from Susan Scrupski’s post Circles of Expertise in 2.0 for Biz I like hers since they are interconnected, but I think that in some instances, that perhaps they should bleed over more.


Then we have Brian Soli’s Conversation Prism which is pretty cool since it doesn’t appear to have left out much. It reminds me of the NBC peacock though.

Next is Scoble’s Starfish Very accurate except for the sickly starfish. It looks more like a mutant glove.

Then there is my simple explanation of how the hot dog could be the center of the universe from a social networking standpoint. Chew on that, if you will. No comment on the  public bathroom shade of blue I used.

And lastly, this one is pretty cool from Touchgraph Go there and type in “social media” to see a larger view.

Of course we could really dumb it down to a scrawled spiral and draw it on a napkin as well

Here’s one more submitted by one of my Twitter frinds, this one titled the new marketing ecosystem from Mullen Though it does look a bit like a Christmas ornament or some type of dangerous coral.

Which one works for you? or maybe there’s a better one? Flippant sarcasm aside, the point is that social media’s influence is far more reaching than anyone could have ever expected and the exciting news is that it’s only going to grow in depth and breadth.