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The Sweet Spot of Social Media

sweet spot is a spot where a combination of factors suggest a particularly suitable solution. On a racquet or baseball bat, it’s the ideal spot you want to hit the ball. It’s the spot where you have a confluence of things that all align into harmony at once. Below is diagram that defines what I think is the sweet spot for social media.

sweetspot4

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2 Responses to “The Sweet Spot of Social Media”


  1. 1 Daria Steigman February 16, 2009 at 8:57 pm

    Hi Marc,

    I like your diagram a lot, but I’m wondering if solid people and quality relationships are somewhat one and the same here. Can you have quality relationships with people you don’t think have something to offer you?

    I’m thinking that perhaps my three circles would be quality relationships, valuable conversations, and new discoveries. The last isn’t quite phrased right yet, but I think the missing element for me in your diagram is the knowledge transfer/food for thought piece.

    Okay, enough random thoughts for one day!

    Best,
    Daria

  2. 2 marc meyer February 16, 2009 at 9:09 pm

    @Daria, I think you’re right..They are, I might have to rethink, thanks Daria


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The Deets

Marc Meyer is a Digital and Social Media Strategist at DRMG. This is my personal blog where I share observations, thoughts and opinions that are all my own.

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