You don’t know who your customer might be!

I was with a group of people today. We played golf. No big deal. I found out what one of the people did for a living. I did work for one of his competitors. He was a nice guy and I was thinking of maybe seeing if he might need help with his business.  He seemed nice enough that maybe I could help him too!

Then he said something funny, but I was the butt of the joke. He did not take the time to think about what I might think. Guess what? He had the potential to earn the business of someone that could have helped him out but he did not take the time to learn more about the person he was with. In the end, a client, or a customer, take your pick mis-read the situation and blew it. How well do you know the potential relationship?

Sorry Bob, you just Effed up!