Web 2.0, Ajax and SEO…

For those who are unaware of Web 2.0 and what it means, here is a quick loose definition for you.  Web 2.0 refers to the advent and rise of web-based communities and hosted services such as social-networking sites which aim to make collaborating easier and sharing between users much more inviting.  Ok, so now that you have been able to swallow that lets talk about Ajax. AJAX, is a web development technique used, for the sake of this argument, to create interactive web sites. The intent is to make web pages feel more responsive, and by doing this it increases the web page’s interactivity, speed, functionality, and usability. Things that we all want and like out of the websites we visit these days.

Ok so now that you know these 2 tidbits, what you need to know next is that for SEO experts, there are some issues on how to optimize pages that are using AJAX.Websites that use Ajax to load data which should be indexed by search engines must be careful to provide equivalent Sitemaps data at a public, linked URL that the search engine can read. Because search engines do not generally execute the JavaScript code required for Ajax functionality. This problem is not specific to Ajax, as the same issue occurs with sites that provide dynamic data. I’m sure within the next few months that the issues will be ironed out, but in the meantime  Naples SEO experts will have to make sure that the sites they are optimizing are compliant with the latest technologies. However it does go without saying  that SEO folks better have already built a site map for each and every website that they work on.

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