Yes they should. But they’re not and that gets them in trouble. remember the old saying, Measure twice cut once? That means you’ve only got one shot at cutting the piece of wood. The point being “make sure” you have the right measurement. Be sure about your post, before you hit publish.
Back in September I remember asking Brian Solis the exact same question at Web 2.0 expo in New York, “Should Bloggers be held to journalistic standards?” and he answered yes. Bloggers need to be held to some type of standard.Why did I ask Brian? Because he has a unique perspective, he’s a content creating machine and he cranks out volumes of noteworthy and spot on commentary about the social media and PR space and he is accutely aware of what he writes and says.
But a larger point is this.
Bloggers need to hold THEMSELVES to some sort of standard.
Why? Because when they start writing about people and companies and events- and if they have any type of influence, and they get it wrong-the backlash can be brutal for all parties involved.
Which leads me to the reason I’m writing this post. Yesterday Forrester analyst Jeremiah Owyang wrote a post about the social media company, Mzinga. It did not go over very well. Suffice it to say that regardless of whether Jeremiah was correct in what he asserted or speculated, what happened next was nothing short of a shit storm.
Yes the mob mentality reared it’s ugly head again and yes Jeremiah was wrong in his approach. But at some point, 2 things need to occur. One, the Mob mentality needs to back off. and Two, Jeremiah needs to apologize.
After comment #19 Jeremiah realized he screwed up and he ultimately apologized and posted a retraction of sorts. However the mob continues to vent some 60 comments later. At last count there were 2 posts that were sympathetic.
So what do we learn from this?
Interestigly enough, even a Forrester analyst has room for improvement. It’s a simple as this for Jeremiah and actually speaks to a vlog I did prior to this post. One of the things we must do, as hard as it is, we must:
Practice a sense of patience.
Instead of rushing to break a story, perhaps it might make better sense to feel the situation out or better yet..”Measure twice, cut once”.
Ultimately, since we do not want to be policed by the mob mentality, we have to police ourselves, and hold ourselves to some type of journalistic standard. No one else will-unless of course you count the blog mob and twitterati.
Lastly, for the mob mentality. Ok so you’re pissed. And you let Jeremiah know about it. Ok he got that. I get that. But reiterating over and over again, virtually the same thing, gets tiresome, boring and lacks any type of originality or constructive criticism. Maybe the mob needs realize that pitchforks and torches never really worked that well anyway.