From Social to Local to Mobile

You don’t know this but you are really driving the train. By your actions of buying smart phones at an alarming rate, by snapping up tablets like they’re going out of style, you have made it known to retailers that these are the new weapons of not only commerce, but online commerce as well.

Retailers and advertisers and marketers used to be able to dictate and call the shots and we as consumers responded like we were pavlov’s favorite dogs. Those times are over. Because of social, mobile and local, the pressure to woo us, to incentivize us and to convert us, has never been greater.  Theese social tools and platforms and these mobile devices have combined to strike fear into retailers far and wide.

With that said, this infographic might make a bit of sense for you.

The Retailer’s Guide to SoLoMo

Thanks to the folks over at Monetate Marketing Infographics//
<div style=”display:inline;”><img height=”1″ width=”1″ style=”border-style:none;” alt=”” src=”http://www.googleadservices.com/pagead/conversion/1011239334/?label=dY4pCOKKvwMQppOZ4gM&guid=ON&script=0″/></div&gt;

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1 Response to “From Social to Local to Mobile”


  1. 1 Marry John November 19, 2012 at 11:23 am

    Social media sites continue to grow in popularity, often the very first interaction a person has with brand is through a site like Facebook, Twitter, LinkedIn, YouTube. No doubt, social media is changing–it’s rushing into its most visual stage. If one is not prepared, he might be left in the dust. Ebizsubmit is offering as low as $20 for the customize branded design of your social media circle. Which includes Facebook, Google Plus, Twitter & YouTube


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Marc Meyer is a Digital and Social Media Strategist at DRMG. This is my personal blog where I share observations, thoughts and opinions that are all my own.

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