Comments on: Practical Social Applicability http://directmarketingobservations.com/2009/10/19/practical-social-applicability/ Quick hits on Social Media, Marketing, and Technology Wed, 23 May 2012 22:06:45 +0000 hourly 1 http://wordpress.com/ By: Chris Kieff http://directmarketingobservations.com/2009/10/19/practical-social-applicability/#comment-4103 Mon, 19 Oct 2009 20:18:54 +0000 http://directmarketingobservations.com/?p=2202#comment-4103 Marc,

I think this belongs in the same box as the 60% of twitter conversation has no real value statement from a while back.

Yes lots of conversation is inaine, pointless, and useless. But it builds a shared moment, shared memory and relationship with the people you’re conversing with. That has it’s own intrinsic value which is nearly impossible to quantify.

This lends itself to the arguement that social media is a time waster. But in my view that’s about all it does for the arguement.

chris

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