Comments on: How do you respond to social media technology? http://directmarketingobservations.com/2008/09/01/how-do-you-respond-to-social-media-technology/ Quick hits on Social Media, Marketing, and Technology Mon, 06 Feb 2012 21:38:48 +0000 hourly 1 http://wordpress.com/ By: Jay Deragon http://directmarketingobservations.com/2008/09/01/how-do-you-respond-to-social-media-technology/#comment-2151 Mon, 01 Sep 2008 16:25:00 +0000 http://emersondirect.wordpress.com/?p=809#comment-2151 The wave of change is swelling. To ignore it will be very costly to any brand. To avoid it means your competitors will get the needed attention before you do. To engage in it without a plan, a strategy, some foundational knowledge etc. is a plan for failure.

The stakes are high, choose wisely. Similar thoughts just posted at http://www.relationship-economy.com/?p=1674

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