Comments on: 11 things that Social Media is not

By: The definitive list of what social media is not « Emerson Direct Marketing Observations

Thu, 17 Jul 2008 15:54:28 +0000

[...] Social Media marketing, Social Networks I had, awhile back, compiled a list of what i thought social media was not. This morning while exchanging tweets, Beth Harte mentioned that Amber Naslund had just dropped a [...]

By: emersondirect

emersondirect — Mon, 09 Jun 2008 16:58:44 +0000

Joe, they have it on the radar not the map. On the map would mean they have a destination in mind, and unfortunately, a lot of them are still trying to figure out a strategy. They do have a clue, but not much more. and you’re right the big boys are being gobbled by the big boys.

In re to #12 you’re right it’s not a fixed format but i’m not so sure it’s a concept either. I think the concept is in place but now it’s more about implementation. The reality or business model is, interactive self expression around online communities.

Great topics to discuss nonetheless, thanks for stopping by.

Marc

By: Joe

Joe — Mon, 09 Jun 2008 15:56:48 +0000

>>10-Social media is not mainstream, yet. <<
I question this one. Mainstream marketers and corporations clearly have social media on the map. True, they don’t drive the content but now they at least have a clue. The largest social media site are being gobbled up by the big boys.

12. Social media is not a fixed format such as myspace, facebook or digg, it’s a concept. That concept is interactive self-expression around an online community.

By: Social Media Team Reading 6.5.08 » (EMP) E-Marketing Performance

Social Media Team Reading 6.5.08 » (EMP) E-Marketing Performance — Thu, 05 Jun 2008 20:14:13 +0000

[...] 11 things that Social Media is not [...]